Ignacio Garcia is a Social Anthropologist with +10 years of international experience applying science of networks, data science and digital ethnography for Fortune 500 companies, such as Coca Cola, Mondelez, Natura and Turner Entertainment.

As a CEO of Tree Intelligence, Ignacio leads a global network of researchers and consultants connected through a proprietary knowledge discovery platform: LivingNethos. As columnist and speaker he collaborates with global medias and business/academic events. In the academic field he worked with social economy inside interdisciplinary teams along with prestigious universities such as: Miami University, Columbia University, Universidad de Buenos Aires and Universidad Autónoma de México. Ignacio is an innovative person and professional, always seeking for new challenges to apply his experience and knowledge to get solutions to his clients and partners.